Standing Out: A Podcast About Sales, Marketing and Leadership

Transforming Shipment Tracking with Tive CEO Krenar Kamoni

Trey Griggs Season 1 Episode 261

Tune in on Tuesday, September 5th, to Standing Out as we speak with Krenar Komoni, an innovator and leader at the forefront of developing breakthrough ideas and technologies. Join us to learn more about his journey from pioneering new data analytics techniques to founding his own company, Tive, that uses high-tech IoT sensors for supply chain visibility.  

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Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.

Speaker 1:

What's up everybody, happy Tuesday. That's right, it's Tuesday, the first day of the week. Hope you had a great Labor Day weekend. We'd love to hear what you did on Labor Day weekend. Throw in the comments there when you get a chance. We'd love to hear who had the barbecue, who had the best burgers out there. Either way, hope you enjoyed your three day weekend and welcome to standing out to show about sales, marketing and leadership.

Speaker 1:

I'm Trey Griggs, your host, and I want to make sure we give a couple of shout outs before we get things started. First of all, check us out at beta consulting groupcom and see how we are helping companies tell their story through messaging and customer testimonial videos. It's all about getting the messaging right. Check us out at beta consulting groupcom. Click on the button there that says schedule a meeting with yours truly. Tell us your story and we would love to help you write yours. Also want to give a shout out to our title sponsor, spi Logistics, for making this possible. And if you're a freight broker or if you're an agent or thinking about becoming an agent, make sure you check these guys out at successspi3plcom. They have the back office admin, finance, it, sales technology that you need to succeed, to truly thrive Again. If you're just tired of all that admin work as a freight broker and want to stay in your sweet spot, check out the good guys over at SPI LogisticsSuccessspi3plcom.

Speaker 1:

Also, while you're out there on the internet, check us out on social media. You can follow me at Trey Griggs 24. Or look us up at beta consulting groupcom. Getting close to a thousand followers now on LinkedIn. So that's exciting. A lot of good things coming up on the way. All right, we have a phenomenal guest today and I'm just going to start the interest song because I got to start this for this guy, because this is a good one. We got coming in today, coming to us all the way from the Boston area, doing some great things in the transportation industry, specifically around technology and whatnot. Please give it up for my good friend from Tye, the CEO and founder, krenar Kamoni. Oh my gosh, I almost blew the name, krenar Kamoni. What's up, my friend? How are you doing there you are. What's going on? How?

Speaker 2:

are you doing, Trey? It's going great. Good to see you Good song.

Speaker 1:

I almost said Steve, because you're associated with Steve who I've been talking to oh my gosh, no worries, it happens to me Krenar, great walk-up song. Love this song. It's one of my favorites Shipping Up to Boston and you're in the area, so it's all good and you've got a pretty interesting story. So let's just jump right in real quick. First of all, introduce yourself and tell everybody what you do over there at Tye.

Speaker 2:

Hi, trey, good seeing you. Hi everybody, my name is Krenar Kamoni and I'm the CEO and founder here at Tye. What we do here at Tye is we help companies all over the world understand where their shipments are in real time, everywhere. Love it we're talking about.

Speaker 1:

Yeah, we're going to talk about more about that in just a minute, especially your story. What's up, coleman? Thanks for watching the show. Buddy, good to see you. Before we do anything else, though, krenar, we've got to ask are you a coffee drinker or a water drinker? Which one do you want? We're going to send you one of these to be on the show today. Which one do you want?

Speaker 2:

Coffee and water.

Speaker 1:

All right. Well, which one do you want? You want the coffee mug or the water mug.

Speaker 2:

I want coffee.

Speaker 1:

I want coffee? There you go. We're going to get you a coffee mug out for being on the show today, so we appreciate you taking us on the show.

Speaker 2:

You've got a dehydrate and a hydrate, dhydrate and a hydrate. What a life, can I tell you a?

Speaker 1:

fun fact about myself I have never actually had a cup of coffee. I've never had a cup of coffee Tea no, I drink some tea, only sweet tea. Usually I drink hot chocolate. I'm like a kid Just hot chocolate with whipped cream on top. That's really about all I go after.

Speaker 2:

Zero caffeine.

Speaker 1:

Well, some caffeine, but not in the form of coffee, that's for sure. Yeah, don't do that. I tend to have enough energy bouncing around all over the place without it. I don't need it. All right, let's get into your story, because I know a fun fact about you, and that is you started Tive. It's kind of a family affair. You were watching your father-in-law, who owns a trucking company. Does he still own the trucking company now?

Speaker 2:

Honestly, he doesn't it just actually. I'll just be straightforward on this one. He doesn't, for just been a month ago.

Speaker 1:

Oh, wow.

Speaker 2:

A month ago he retired and he actually closed down the trucking company. Well, congrats to him on retirement.

Speaker 1:

Hopefully that was a great thing, but you watched him having trouble tracking shipments, like tracking down drivers and things like that. Talk about the origin of Tive and how you got into this.

Speaker 2:

Yeah, my background's in tech, so I had no idea about supply chain logistics and if you ask I'm assuming a lot of people that I've talked to they just stumble into this business. I think they're like, oh, I didn't know it was this big and this important. But I was in tech. I was working for a bunch of startups here in Massachusetts area, primarily designing chips for smartphones, 2g, 3g, 4g radios. I worked for an MIT startup where we build the world's most efficient base stations they go on cell towers, did a lot of consulting around wireless and chips at design. So a lot of quite a geek when it comes to engineering and wireless and I've always had a startup box.

Speaker 2:

As I was a kid. I've never worked for a big company. All my life I've always worked for startups and when I got married, my wife's dad owned a trucking company until a month ago and every time I would go to his house he would be on the phone trying to figure out where his truck drivers are. We're trying to eat dinner, trying to have a nice glass of wine, and he would get up. Call the driver. They wouldn't pick up. Then try again they would pick up. Did they load? Did they unload where they. It was just time consuming and also quite like just a lot of interruptions. And I'm like you know what, why don't I make a GPS tracker and put it in your trucks? And that's how the whole thing started.

Speaker 1:

So did the drivers know the GPS tracker was going in there?

Speaker 2:

Yeah, they knew, because I was talking to them and they were like oh, that's fine, so they would watch me, I would install it on the CB radio because that had like a 12-volt output. I bought these converters from 12 to 5-volt on Amazon. I would go up there installing myself. It's quite a thing.

Speaker 1:

But then he was able to see it.

Speaker 2:

It's come a long way yeah definitely.

Speaker 1:

Yeah, that's great. And your story about getting in transportation I don't think anybody in transportation plan to be here. There might be a few supply chain majors out there, but I think everybody got into a family business or just responded to a job application or whatever it be. For me, I went to a recruiter for sales. It just happened to have a relationship with DAT out in Oregon and that's how I got into the industry was getting connected with them, and then that was my entry into it.

Speaker 1:

But once you get in here, it's hard to leave. It's such a great industry. And then you were at Lean for quite a bit too. Right, I was at Lean, I was at Laws, all over the place. We don't need to talk about my resume, kronar. I was at a lot of places. I got a lot of experience. Let's just say that I got a lot of really good experience, which was awesome. But you had the background of the GPS tracking or satellite, that type of work, and so Ty really made sense, because it was a problem that you saw something that you understood and you jumped into it. But it's evolved quite a bit since then. Talk a little bit more about how that road went for you. What are you guys are doing today?

Speaker 2:

Yeah, so, actually.

Speaker 2:

So as I was solving the problem for my father-in-law tracking his trucks, I realized some shippers were putting these temperature sensors on top of pallets and I asked one of the truck drivers how do they get the data out of these things?

Speaker 2:

He said that the end of the shipment, somebody looks at it and gets the data. I'm like that's insane. I'm like why don't I take this thing from the front of the truck, put a battery in it and put it on the back of the truck so that we can track the shipment regardless of the truck driver and regardless of the shipper knows exactly what's happening with their shipments and they can get temperature data in real time and all of that. So the evolution of that has gone. Used to be, I don't know the first tracker we built used to be $50, $60 a month, $250 to buy the tracker. Obviously, the cost of that has gone down quite a bit and we've been trying to do that as much as we can so we can get more customers and more traction in the industry. But it's come into a point where I would say a few years from now it's gonna be a no-brainer for everybody to put a tracker on their shipments.

Speaker 1:

So it's a physical device that you put on there. Are you putting it on the truck, like the trailer? Are you putting it on pallets or on specific SKUs, like products? How detailed does that get?

Speaker 2:

It can get quite detailed. It just depends on the customer. But most of the time this is the tracker. It's pretty small, like is this this big? All you do is press the button, put it on back of the usually on the last pallet or second to last pallet inside of a trailer. Yeah, then you're getting real-time data from the pallet and exactly where that shipment is. But usually it's one per trailer, one per container.

Speaker 1:

Is it a one-time use or is it something that you can use over and over? Does the battery last a long time? Is it short use? What's that look like?

Speaker 2:

It does everything. That's the one thing I love about this product. It can be single use. It could be multi-use. The battery can last from days to weeks to months, depending on how you configure it. If you wanna ping every five minutes, it lasts less. If you wanna ping every six hours, 12 hours, it lasts for many months. And the tracker is also reusable. All you do is recharge it. So you can recharge it and get the data. It's pretty straightforward to use. Or you can use it as single use. But what we love to do is for sustainability is refurbish these trackers. So while we tell customers, we give them incentives to return these trackers back to us, and then we return them, we clean them, we make sure that they're back in full-shaped pull product like just normal, like new, and then we use them again for customers. And that's worked out pretty well too.

Speaker 1:

Yeah, that's a great way to make sure you're not just throwing stuff away unnecessarily. And I love the fact that you're keeping track of temperature, because it doesn't help at all to get the temperature after the load's been delivered. If the load's gone bad, you could use it for a place of blame, I guess, but they can't really fix the problem. But if you know in the middle of the shipment that the temperature's going up, I mean that allows you to stop and do something about it, which is great.

Speaker 2:

Yeah, I mean we've saved millions of dollars. If you could look at our customer base with them. I mean, when we see a shipment going to 40, 45 degrees it's supposed to be at 34, 32 degrees Fahrenheit we call the truck driver. We also have a monitoring team that watches these live. We call the truck driver, make sure that their setting is correct. Setting is not correct and somehow the reefer broke, then obviously they go and fix it. That's more rare, I would say, but at least the settings. I think either running the reefer continuous mode or you're doing it on a cycle, that makes a big difference sometime, for customers too.

Speaker 1:

Gives a tomb in real time, which is great. So tracking the shipment temperature on the shipment, any other data or metrics that you guys are looking at?

Speaker 2:

Yeah, the other ones that we look at quite a bit. Humidity is another one that we have, but the two that we look at quite a bit are light and shock. So we have a light sensor here and for customers that ship very high value shipments, we can tell exactly where the trailer gets open with using the light sensor and that we've saved customers again millions of dollars on freight, whether it's very expensive TVs or very expensive meat or beef or very expensive vacuum cleaners. I can go on and on and on in types of products that we've saved customers with.

Speaker 1:

Have you done anything with RVs yet? You got these things in RVs across the country.

Speaker 2:

No, rvs, not consumer brand. We're not selling to consumers yet.

Speaker 1:

Well, let me tell you, Kinar. So we used to have an RV and we have a dog, and we would take the dog with us and we would go and park the RV, and then we as a family would either want to go to dinner, or we might want to go to the zoo, or go to a museum or something like that, and we needed to keep track of the temperature and the humidity inside of the RV, and so we actually had a device that helped us do exactly what you're talking about. We don't need all the other stuff you're talking about, but those things were applicable. So, who knows, might be a new market for you guys. You never know.

Speaker 2:

There we go. If you know someone wants to buy, let me know.

Speaker 1:

Got to keep track of the humidity and the temperature for the dog, so it's pretty important. All right, I want to switch for a minute to talk about your entrepreneurial journey. So Tyve started as obviously a one-person shop. You were just making these tracking sensors for your father-in-law's drivers for their trucks, and then, at some point, this became a business. Were you an entrepreneur before this? Is this your first crack at it, and what was that journey like to get started?

Speaker 2:

Yeah, this is my first time as a CEO and founder sole founder of a company. I think that's been completely a new learning experience, I would say. But, as I mentioned before, I've always worked for startups. I've never worked for a bigger company and I got the entrepreneurial bug, I would say, when I was maybe very young, like 15 or 14 years old. I had some friends that were older than me and they always were playing around with computers, trying to build new software, build new programs and the bug. When you get it, it's quite amazing because you've realized that you can actually, with programming back in the day, build something out of nothing. And building something out of nothing is something that just drives me, and if you think of Tyve in 2015, it didn't exist and here we are, we've built something pretty amazing.

Speaker 2:

First crack at, it is not pure that's impressive, man First crack, and I used to work for a TV station too back. I'm originally from Kosovo and I worked for a TV station in the summer when I was also very young 16 years old and was doing all the 3D animations for them. But we built a TV station in a matter of months from nothing and then it started live in the end of September. It's 2001 or 2000, I forget, now it's been a long time, but when we did that also that was something that I saw, that we built something out of nothing. Like just a few months ago there was nothing, and now we're streaming live a TV, new TV station for the whole country and hundreds of thousands of millions of people are watching something that we built from scratch and that I was like I don't think I'm ever going to work for a big company. Now we're building a big company, but it's pretty amazing.

Speaker 1:

It's your big company. It's a little different. Right, it's your company. It's interesting when you look back on your life and you see those moments where you can see the hints of entrepreneurship, of liking to build something, creating something out of nothing. I think that is in the human spirit. I think we like to create something out of nothing. It's why we write music, it's why we write books, it's why we do all those types of things is because there's something fulfilling about this. Didn't exist and now it does exist. Talk about your team now, because you've grown the company up. I don't know how many employees you have yet, but it's a good size team.

Speaker 2:

Talk about your team real quick.

Speaker 1:

What's your team size? Now About 170 people. Wow, pretty big team. Wow, yeah, that's pretty impressive. When you think about leading a team of that many people, you grow into it. You don't start with that many people on your team, but you grow into it. What have been some of the lessons that you've learned along the way, as the team has grown?

Speaker 2:

There's a lot of lessons as a team has grown, but one thing that, as an entrepreneur and a founder, I'm sure many people and many entrepreneurs resonate is delegation and giving autonomy to leaders to do what they need to do. I think it's one of the biggest lessons that you learn as you grow a company, because in the beginning, I was doing everything myself. In the beginning, as an entrepreneur, you almost do everything on your own and then you bring another person, another person, another person, and you start delegating and getting more leverage out of number one yourself, but also for the company as a company grows. One day I mean now we have 600 customers. There's no way I can call 600 customers. There's no way I can keep track of them.

Speaker 2:

We have a team making sure that all the customers are happy and they're growing with us, but one day we're going to be 6,000. Another day we're going to be 10,000 customers To get there. I think that philosophy of growth is something that I've learned to embrace quite a bit and also let go of some things. That way we can grow as a company. I think that's a big lesson for an entrepreneur. I'm sure a lot of entrepreneurs would resonate with what I'm saying.

Speaker 1:

Was it easy for you to delegate, to really let go of things? Did you find that very easy or was it kind of difficult? What was your process for that? When you are doing everything and you're in control of everything, you're in control of quality, you're in control of the timeline and all those types of things was it easy to give some of that up?

Speaker 2:

It becomes easy, it's almost Almost like there's no choice, right? It becomes the point where, if you Want to control everything, obviously you're not gonna grow. So it's it's, it becomes a point of no choice. And I think that's one one thing you embrace and you go on and you grow and you build an amazing company.

Speaker 1:

Yeah, I love hearing about your journey because I'm on the very front end of my journey, so it's always great to hear these things. But having somebody that can, you can give things to and trust them, and they do a good job, oftentimes better than you would have done on it that's what I found is that a lot of these?

Speaker 2:

Are you?

Speaker 1:

I'm terrible at some of these things, so given away actually improves our company and as opposed to, maybe, the fear that someone might have of losing control.

Speaker 2:

So yeah, there are many, many people who do 10, 20, 30 times better job, hundred times better job than I would do in all the departments right now. So I'm very lucky and very grateful for every single employee that we have here at time and, to be honest, like that's why I wake up every morning, it's for them, it's not, otherwise. There would be no time with all the people is no time?

Speaker 1:

You realize as a leader that you're really there just serving everybody else. I mean you're there to support them, make sure they have what they need so that you know your company can grow, they can be Successful and be fulfilled and all that. But yeah, you learn. A lot of people think leadership is being the boss or being in charge, but I mean a lot of times it's just about supporting and serving everybody else that is on your team, that's for sure. Did you learn that from somebody else along the way, because I mean first time CEO to go from where you are to a hundred yeah, you know 60 team members. Where did you learn that about leadership?

Speaker 2:

I would say, a big Place where I learned a ton about leadership and it was. It was my, the college that I went to. It was Norwich University, which is a private military college up in Vermont, and I was like surrounded by military Every morning. Obviously I was a civilian and 70% of the students were an and ROTC, or what I call core of cadets, and half of them go actually an active duty and half of them go into some civilian. But Every morning they would wake up really early every morning, like all the professors would dress up in uniform and Leadership was something out of the blue. You're in a math class or in a physics class or just the professor would start talking about something, about leadership, and you just get, get. There's a lot of leadership lessons there that I learned and also learned quite a bit, as While I was there there was not much to do in Vermont.

Speaker 2:

So there was these two organizations. One was called IEEE, which is a engineering Organization, pretty big one in the world, and the other one was called tau, beta, pi, which is a engineering honor society, and I was president of both and I ran both of them. I learned a lot about leadership there too. So just I would say at Norwich. Those four years Grew me quite a bit as becoming a leader and that, at the end, it's all about serving and being there for the team and for the people. Otherwise, you the days of telling people what they need to do or how, like it's just those are days are over. I mean those maybe in 1800s, but now we're in 2023. People want to work somewhere where there's real purpose, there's a real why and we're making a difference in the world, and they want to wake up in the morning. Try and do that every day, and not just because somebody told them to do something.

Speaker 1:

Yeah, yeah. One of my favorite quotes from Steve Jobs is we don't hire people and tell them what to do. We hire really smart people and have them tell us what to do. I think there's a lot to be said about that. Being in Vermont, being surrounded by leadership. Vermont is beautiful you have to do.

Speaker 1:

This is a beautiful so man, it's the scenery up there, the lakes, the trees. Did you go skiing while you're in Vermont? That's a big thing of her. I love skiing. Yes, there you go. That's a pretty good thing to do in Vermont, which is which is good. Okay, kronar, we got a pause for a minute because we like to have a little bit of fun on the show, so we're gonna have a little game time today. It is time for today's edition of this or that. All right, so, kronar, here's how it goes. We're just gonna give you two options. You have to tell us which one you prefer.

Speaker 2:

This all right, that's simple we got five of these real quick.

Speaker 1:

You don't have to give an explanation unless you really want to. Here we go. The first one is TV series or movies. Do you enjoy the series, the episodes, the episodic?

Speaker 2:

movies, movies, movies.

Speaker 1:

Okay, very good, favorite movie you got a favorite. Hold on that. Hold on, I got a favorite movie, favorite movie.

Speaker 2:

Oh my god, there's a lot of great movies.

Speaker 1:

That's a tough one. Yeah, it's a tough one.

Speaker 2:

I like Shawshank Redemption, I like God.

Speaker 1:

Yes, I like that, I like really, really like your story story one oh, that's a good one, that's a good one. Toy story one is like a 3d animation.

Speaker 2:

First time that was our, it was Steve Jobs that was also.

Speaker 1:

Steve Jobs, to put it in the theme of that. So toy stories going Shawshank, that's that's, that's awesome. Okay, next one this or that, ninjas or pirates, ninjas, ninjas, ninjas, I think I feel like. I feel like ninjas are more positive Pirates think so Negative connotation we're gonna go ninjas on that. Okay, next one.

Speaker 2:

This one that.

Speaker 1:

Pancakes or waffles.

Speaker 2:

Pancakes.

Speaker 1:

Really, mmm. See, I like waffles because it holds the syrup in each little cup. I know it's like, yeah, I gotta go waffles. You're pancakes, okay, all right. Next one this or that Ice cream in a cone or in a cup. Which way do you go?

Speaker 2:

Cone all day, cone all day, cone all day.

Speaker 1:

Cranon, what kind of cone do you go with? A plain cone, sugar cone, waffle cone?

Speaker 2:

Waffle.

Speaker 1:

Yeah, I agree with you, coleman says waffle as well. Yeah, I gotta go with that Waffle cone, that's for sure. Okay, and the last one, this or that. I think we have a more. Oh, batman or Superman.

Speaker 2:

Batman.

Speaker 1:

He seems more real. He seems more real Down to earth.

Speaker 2:

Superman with kryptonite, and it's too much fantasy. It's much more fantasy.

Speaker 1:

But here's what I love Superman can fly and I want to fly, so I think I go Superman, but Batman is definitely a good one, that's for sure. All right, well, there you go. That's this, this episode's this or that. That's a lot of fun, all right, okay. Lastly, we have our random question of the day, so sometimes, krenar, we'd like to just throw up a random question. It's so random I haven't seen this one yet. Like, are we let our podcast director put this ChadGBT random question?

Speaker 1:

I don't know, it could be it could be funny, it could be serious, it could be AI driven, I don't know. It could be a dud, it could be a great question. Let's see what it is. Today's random question of the day is if you had to curate the soundtrack to your life, ooh, what songs will be on there? You got a couple of theme songs for your life.

Speaker 2:

Oh, my god, I don't, I don't actually. I just I'll tell you I love Metallica. So when I grew up, I listened to Metallica quite a bit, and wherever I'm a Rome is a song that I really like. So that's all, just leave it at that.

Speaker 1:

That's a good one. I like that. I've been on this kick lately. I've got two songs that I really like. They're more just like inspirational songs, but I like hey Look, ma, I made it from Panic on the Disco and I like All I Do is Win by DJ Callen. So those are two of my favorites. May have to come up with something something else as well, but those are two of my favorites. But yeah, that's, that's a good question. Create everybody should create their own playlist in life. That's, yours is going to have a lot of Metallica on it. Love it. All right, that's a good question. That wasn't a bad question. Good, random question today. Yeah, all right, let's go back to your time in Vermont. I want to dig into this just a little bit as we finish today. What are some of the greatest lessons that you learned about leadership from the military? Like, maybe some, some examples, some instances, maybe some moments where something really crystallized and you went I'm going to do that the rest of my life.

Speaker 1:

That's that's a good. I know I'm putting you on the spot, I know. But yeah, just curious if there was a general that said something, or a leader that just like there was a so tall bit up by the engineering honor society.

Speaker 2:

You you go through quite a bit of an interview process to become a president of it and it's a pretty, pretty, pretty amazing society. It's only a few of. You have to have amazing GPAs to get in there. It's like not everybody can get into the honor society and it's a pretty big organization throughout the country and we one year we won the best chapter award out of 260 chapters. We were the best chapter out of Vermont because we did the most amount of projects. We did the most amount of work. It was pretty amazing as a leader to to be part of that.

Speaker 2:

But one thing I still remember there is when they asked me in an interview I like what, what do you want to do for the organization? I told them I want to be the president and I think that's one thing. As a leader, you want to um, I would say, project what you want to be and what you want to become, instead of waiting for others sometimes to see that. I think that's a that's a lesson that I learned that if you want to lead, just do it, call lead and don't wait for others to tell you hey, why don't you become the leader? Why don't you lead? Just show leadership and become the leader you want to become.

Speaker 1:

Did you become the president? Did you become the president? Oh nice, okay, keep going.

Speaker 2:

Um, and the other lesson that I learned from a another Norwich graduate. I was working for his company, bitwave Semiconductor, and one time we were doing I was first time design engineer, one Like just my first internship there pretty pretty low of a totem pole as far as what, who, the, what my responsibilities were. But I learned we were designing these chips and for some reason it was never on time it would be like a few months later, things of that nature. So I said you know what, why don't I go and talk to all the designers and figure out where they are and build a project plan so we can figure out what time we're on and whether we're gonna make it or not? And I told his name is Jeff and I'm like Jeff, why don't I go and do that? He's like why don't you go do it?

Speaker 2:

I said because I'm not the leader or I'm not the, I'm just the design engineer. He's like Just go do it. Nobody's asking you to be the leader or to do it like just, just just go ahead and do it. So then I went and started talking to designers, I built a whole project plan and we were off by maybe two weeks, which was pretty amazing. Lesson to that. I learned that sometimes, just again, this is doing it, don't wait to.

Speaker 1:

Take the initiative, go get something done. Just get into it, love it and a little effect. You also talked about vision. You know, like casting it out there, what you want to be like. You said I want to be a president. You became the president. I think a lot of company struggles from a real clear lack of vision. When you think of vision for Tive, how do you you know, establish it? How do you really make that a part of the of the culture of the company?

Speaker 2:

I'm not gonna say the vision words verbatim, because I don't think that's, but the vision of time is pretty straightforward, because vision is something they should potentially never, ever achieve. But the way I think of it as imagine that one day everything in the world is connected and Whether it's a shipment, where these are, with its assets that are moving shipments, once everything is connected you're gonna have complete transparency of what's happening with the supply chain and Through that connectivity and through that transparency, we can make the world a better place and more efficient than it is. And I believe that that's the vision that we live up for every day. And I wake up for every day because I know one day that's gonna happen. Maybe not in my lifetime, maybe 200 years from now, maybe it will right, but we're gonna strive for it. We're gonna do our best to make sure that we get there faster than anyone else.

Speaker 1:

Yeah, that's great, and there aren't too many better words in life than imagine. When you say imagine, get people thinking about what's possible. I love that you know again. Just to go back to Steve Jobs for quick, he said that your world will change the day you realize that everything that's built around you was was created by people no smarter than you like, that you can actually go and just build these things and do these things. So I'm sure you're probably a lot farther along down the road Then you know. Then you ever thought when you first started, and you guys have a long ways to go, but congratulations on all your success can are. Thanks for being on the show and telling your story. We really appreciate you know, hearing from you about what you've been doing. What's the best way that people can get in touch with you and with time, that's great.

Speaker 2:

We're gonna have Krannara Timecom. They can go to timecom, contact us. It's pretty straightforward.

Speaker 1:

That's awesome. Well, thanks so much for being on the show again. We got that coffee mug coming your way real soon. They're my dogs about to go crazy, so we're gonna. Thanks so much for being on the show today. We appreciate it.

Speaker 2:

Awesome. Thank you, thank you.

Speaker 1:

All right, everybody else, hey, make sure you come back on Thursday. We got another great show with one of my mentors in life. His name is Ed Cunliffe. He's gonna be on the show again. A shout out to our sponsor over at Espey logistics and until next time, we will see you guys later. Take care everybody. Peace out.

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