Standing Out: A Podcast About Sales, Marketing and Leadership
Standing Out is a show created to help individuals and companies improve their sales & marketing outcomes, as well as their leadership development. Each episode we have an expert who has a unique perspective on sales, marketing and/or leadership providing insights from his or her experiences. And we throw in a few laughs from time to time. Be sure to hit Subscribe wherever you listen to our podcasts.
Standing Out: A Podcast About Sales, Marketing and Leadership
Brand Identity and Vision with Mia Mazal of SWorks
Mia Mazal took a leap of faith to move to Colombia to help launch SWorks, providing Talent-as-a-Service! Mia and Trey delve into the art of building a brand in the transportation industry through strategic networking and social media engagement. Both share personal anecdotes that underscore the importance of aligning personal values with brand identity, creating authentic and lasting impressions in the business world.
Thank you to our sponsor, Salesdash CRM – A CRM for Freight Logistics. Salesdash CRM is built for freight broker & agent sales teams. Manage your shipper prospecting and follow-ups. Organize your carriers and the lanes they run. Learn more at www.betaconsultinggroup.com/standing-out
Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Tad Lasso Audition. Take one Guys have underestimated me my entire life and for years I never understood why it used to really bother me. Then one day I was driving my little boy to school and saw a quote by Walt Whitman. It said be curious, not judgmental. And I liked that. What's up everybody.
Speaker 2:Hey everybody.
Speaker 1:What's up everybody? Welcome to another episode of Standing Out. Why? Hello everyone, and happy Tuesday to you. Thank you for joining us for another episode of Standing Out, a podcast about sales, marketing and leadership.
Speaker 1:I'm Trey Griggs, your host, so excited that you're with us today, especially if you're a Ted Lasso fan. I don't know if you like that or not, but this look is crazy. I can't even deal with it myself. The beard is gone. I feel like I've lost some brain cells in this hair. What is going going on? I think we need to put a hat on. I'm going to throw that on there because we just can't. We can't do any more of that today. We got to do that First.
Speaker 1:Before we start today, I want to give a shout out to our sponsor, sales-crm a good buddy, josh Lyles, over there. Listen, if you're a freight broker, not all CRMs are created equal, especially when most of them do not have your business in mind. If you've got a freight brokerage, you got to check out sales-crm. It's built by freight brokers, exclusively for freight brokers, so you got to check it out. Go to sales-crmcom and learn more with my good buddy, josh Lyles, or you can go to our website, betaconsultinggroupcom, if you go to the show page for standing out. You can request a demo right there as well. It is definitely worth your time. I've had a chance to talk to some of their customers. In fact, I recently talked to several of their customers at the Broker Carry Summit. That just said it's phenomenal, it is built for them and it is perfect. No more workarounds. If you're in sales and free brokerage, it's the CRM for you.
Speaker 1:Also, we've got some holidays coming up. Folks. Thanksgiving's right around the corner, christmas coming up as well. We've got a lot of things happening. Hopefully you're going to be getting plenty of time with the family. I'm going to have a lot of fun this year, eat a lot of turkey and enjoy some football or whatever it is that you like to do. We're so thankful that you've chosen to take a little bit of time out of your schedule to be with us today. And the last thing, the last little shout out we want to say thank you to our friends over at Reads Across America.
Speaker 1:Listen, if you're not a part of this organization in some form or fashion, what are you doing? Need you to change the way you're showing up in life? You can go to wreathsacrossamericaorg and learn more about what they do to honor veterans and remember and teach the future educations about the sacrifices that are made. You can sponsor a wreath through our link, which is wreathsacrossamericaorg forward slash standing out. You can schedule if you're a carrier, you can take a load. If you're a broker, you can move a load and get credit for that. I get a tax credit for that to volunteer that load. Or you can lay a wreath at the Tombstone of Fallen Veterans. That's December 14th is their big event and you should definitely participate. It is one of a kind event. Cannot miss it. Over three and a half million wreaths this year they're making in Maine. They're going to be distributed across the country to over 4,000 cemeteries. So make sure you check them out.
Speaker 1:And we're so excited to be a part of Reads Across America Radio every Trucking Tuesday. So if you're listening on Reads Across America, what up? Good to see you guys. All right, listen, we got a great show today. My guest today, somebody I've known for gosh probably a year and a half now. I can't remember how long it's been. It feels like a lifetime because she's phenomenal at what she does, does some great work out there in the industry and I got to tell you, just super excited to finally have her on Standing Out. Please welcome to the show my good friend from S-Works, mia Mazzal.
Speaker 2:I'm excited to have that song on.
Speaker 1:Takes me back to my Columbia days, back when I used to get to go down there. Oh, great music. How are you, my friend?
Speaker 2:I'm doing. Great thanks for having me trey after all this time, finally on the show, finally we finally made it happen.
Speaker 1:You know, and you get to be on when I've got this just crazy, look going. And, by the way, I want to tell you this is a special hat. It's not just any hat, my friend, it is I think I recognize your, I know great.
Speaker 2:I feel like. I feel like I just need to wear it all the time.
Speaker 1:I'm just gonna wear it this way for the show at least. You know it's a cool logo. What is this logo? By the way, you know how I like logos? What is? Tell me the? There's got to be some easter eggs in this logo. What?
Speaker 2:is it what?
Speaker 1:do you got?
Speaker 2:I mean, at the end of the day, there's a lot of different options there, but the one that I go with is that it looks like a little person with an idea, and without the people there is no S-Works.
Speaker 1:Oh, I like that. So it's thoughtful, it's got some smart behind it and it's definitely got the person kind of look to it as well.
Speaker 2:And now that we're on the subject, I do want to clarify it is S-Works and not Swerks, but S-Works for you.
Speaker 1:You know this is interesting because it can be confusing. Some people might say S-Works. Usually there's a little dash. I think there might be a dash on the logo back there. But you have some fun words that you've come up with that go with Swerks. What are some of those fun words that you threw out at me at the BCS?
Speaker 2:Well, whenever I can, I just work it out, you know, into the conversation.
Speaker 1:It just works.
Speaker 2:You know very fluidly. You know whatever Swerks for you at the end of the day. You know whatever Swerks for you at the end of the day.
Speaker 1:I mean, earlier today I went and I Swerked out and it was great. I got a nice little lift. It was awesome. You can just throw it in all the time. I know I like that, so got to be clever about that, all right. So let's talk a little bit about Swerks, and I really want to specifically talk about you and your career.
Speaker 2:Give everybody a 30-second pitch. We provide talent as a service which is really helping our customers connect with that international talent, diversify their operations, obviously, tap into those resources. That's going to provide huge savings for them, but also, without compromising on any quality, really for those individuals that are looking to expand their company or those who maybe are struggling to stay afloat as well both ends of the sword.
Speaker 1:Oh, so talent as a service. I like that we get a little clap from the kids. Kids thought that was great Talent as a service. So is that T-A-A-S? Are you guys like you know branding this?
Speaker 2:Yes, sir, yeah, so I mean it's a little bit different, because there's many models or pieces to the entire model, and so we really want it to be to offer to our customers to be able to select pieces of it. Right, not the entire thing, but if maybe they just need the recruitment or just the legal component. You know, whatever it may be, it's a service and they can choose it as needed.
Speaker 1:Well, we have a lot in common, my friend. I have to say your background. We got a couple of fun facts we got to talk about. First of all, I didn't know this about you. I won't learn all kinds of things about you, but you took a leap of faith, moved to Columbia for a year to help start S-Works. What was that like? I mean, listen, I love Columbia, Medellin's like my favorite international city in the world. What was it like? You know, uprooting and moving there for a year?
Speaker 2:Insane. It was insane, but it was a great insane. I didn't know that it was going to happen until a few months previous too, and I let my parents know a month before, so it definitely was a leap of faith. I knew absolutely nothing about Columbia, but literally from the very first day I got there at three in the morning, there was no water in my building and I felt right at home because of the people there you know, in the elevator I always say this example they don't say hi, you know, that's it.
Speaker 2:They say hi, how are you See you later? You know those kinds of connotations behind the words they choose. They really mean a lot and they create that kind of energy. So it was honestly a crazy experience. But it was an incredible experience and I wish I could stay there longer.
Speaker 1:Is there food specifically in Medellin that you absolutely love, that you didn't really get in the States or maybe can't get in the States?
Speaker 2:Yeah, so buñuelos? Buñuelos are just like little balls of nothing, just like cheese and flour. It's probably the most unhealthy thing ever.
Speaker 1:But it's a very easy to go breakfast.
Speaker 2:I actually sent some over to the office this morning for some of my teammates.
Speaker 1:That's nice. So my favorite down there was fried octopus. I never really had much of it before, but the fried octopus in Medellin is phenomenal.
Speaker 2:It's so good. I've had some good octopus in Medellin. They have some really good gastronomy.
Speaker 1:Yeah, you know how lobster can be a little chewy sometimes. So the fried octopus had a little bit of that, but not as much, but also had a little bit of crisp on the outside. It was almost like a crispy Brussels sprout on the outside but then like a lobster on the inside. Interesting, the flavor was so good and I remember the sushi down there also has more fruit to it, like the sushi has mango on top of it, stuff like that.
Speaker 2:So here we get a lot of spicy sushi, there they get a lot of sweet sushi and I agree, really, and I didn't like their sushi for that reason, like they would put plantainain on it, and I'm a very. I like my spicy salt.
Speaker 1:Listen, I do too, we may. How have we not had sushi at one of these events we've been to? I don't know how have we not done this? We'll have to figure that out next time. Sushi runs are the best and trade shows.
Speaker 2:Yeah, I like.
Speaker 1:I like the spicy as well surprise it was really good.
Speaker 2:Yeah Well, I mean it's pretty fascinating, because Medellin is a valley and so you wouldn't think they would have access to, you know, fresh seafood, for example. But they, they really have become, especially in the last 10 years, a really big spot for tourism, and that obviously means food as well.
Speaker 1:Yeah, absolutely. The other thing I really liked on there is chocolate, because you know chocolate in America is really rich. It's high in sugar. Their chocolate is more cocoa so it has more of the chocolate flavor and less of the sugar. So it's almost like dark chocolate, but not as bitter, like it's still sweet but it's sweet from cocoa as opposed to sugar, I don't know. I just I liked it a lot better. I'm a big fan.
Speaker 2:I would say probably overall. All their food is processed a little bit different than Way different Dude.
Speaker 1:I would go down there for like nine days and I would eat more food in that nine day stretch down there than I would eat at home and I'd lose weight. Yeah, yeah, I hear that a lot. It's the ingredients farm to table much more natural. It's just incredible.
Speaker 2:I mean personally. I have a lot of stomach problems and you know, as most people do, and in Colombia, a lot of those were resolved, and so I mean I definitely think it's part of the food.
Speaker 1:It really is, and I think that we poison our food. I think we put a lot of toxins in our food. Hopefully we get that fixed soon enough. We'll see what happens with that. We have this in common as well.
Speaker 2:You're also a former teacher?
Speaker 1:Yes, and I used to teach as well. I taught high school physics. You taught-.
Speaker 2:So I was a substitute teacher for, mainly for pre-K, but then I moved over into the intervention space, working one on one with kids with severe special needs. So I was what they would call a registered behavioral technician and I had three year olds that could multiply, and I had eight year olds that were nonverbal in diapers.
Speaker 1:So I had the whole spectrum. Yeah, Well, see, I wanted. I wanted to point that out because today we're going to focus on sales. You're in sales at S-Works, I'm in sales in my career and I wanted to talk about that because I am of the opinion that there is an entire industry of folks that don't even get looked at from a sales perspective. That should and to me that's teachers, because they're smart, they have to be able to communicate. I mean they're given a presentation every day in class. They have to be organized, they have to manage people. I mean, listen, 25 middle schoolers, you better have managerial skills to make that thing work.
Speaker 1:And I feel like a lot of times businesses don't see the crossover between teaching and being good at sales. What is your opinion on that? I know that you recently hired Cameron, who is one of your students. I got to meet her at the BCS. She just fit right in, just started. I mean I met her real quick and she's like hey, it's her first day and she's over here just like talking to everybody totally comfortable. But she is also a former school teacher as well. So what is your perspective on teachers and their ability from a sales perspective, crossover skills, that kind of?
Speaker 2:thing. Yeah, it's funny that you asked that because in one of the sessions you guys had at the Broker Carrier Summit, I was wanting to ask them the difference between hard and soft skills. We're big advocates that you can really teach a process and a workflow, but you can't teach the personality. And so what you said the personality or the soft skills of a teacher is being able to communicate, to adapt to people's learning styles, to keep everybody engaged and really be receptive to who's tuning out or when they stopped paying attention. You know those things are essential in the sales process.
Speaker 2:So, with myself being able to kind of again take this leap of faith to try out S-Works, and it seemed to work. You know, we thought, hey, maybe we're onto something here and Cameron absolutely has the personality of it and she had the desire to learn. But you know, as you mentioned, you know that opportunity to just transfer to sales isn't really that open, right. You know people are kind of heading to that piece. So we gave her that shot and I mean, she's been with us, I think coming up on her fourth month, and she's killing it.
Speaker 1:Yeah, and I remember when I was a school teacher as well, I always asked myself, well, what else would I do? Kind of that subconscious question of what else would I do, and I never really thought about much. I kind of felt like I was stuck for a while. But now that I'm kind of on this side of it and, having learned sales and doing door-to-door sales, and now being here, I look back and go. You know, there's a number of teachers that I worked with that if I needed salespeople I'd reach out to you because they had those skills and I think it's really valuable and I think it's just something that businesses often overlook.
Speaker 1:And man talk about a group of people that would love to make more money and maybe work a little less. I mean honestly, like teaching us people don't understand this. They're like, oh, summer's off and whatever. Now, teaching is a lot of planning, it's a lot of grading, it's a lot of nights, it's a lot of weekends and, yes, you do get your summers off, unless you decide to teach summer school or go back to class or, you know, learn something. But man, like they would probably love to work a standard like eight to five, nine to four type of a job, make a little more money, you know I mean it's a whole untapped market of people that just you know.
Speaker 2:Right, well, I think that's an important piece you mentioned. You know what motivates them, because a lot of teachers are motivated by that three months summer break, you know. Or some of them are motivated by the fact that they can pick up that summer break and make more money. So understanding that.
Speaker 1:Working with students. I loved working with students. I mean, if it paid anything, you guys never would have met me. I'd still be teaching right now if it paid anything. So you know a lot of them are motivated by that. But if they need to make more money or want to do something different, a lot of times you just feel like, well, what would I do? And man sales is such a good opportunity. Customer service I agree.
Speaker 2:What I would consider there is, you know, compensating with something else instead of with the commission structure and with financial compensation. You know, give them a day off. You know, give them an extra holiday, something like that. That might be something that a teacher values more. You know, again, kind of stereotyping their, their skills yeah, and everybody wants something different.
Speaker 1:Some people want more money, some people want more status or promotion, some people more thanks, some people want more time, and everybody can want something different. So it's important to know what people want and move in that direction. Okay, listen, I can't talk to you about sales without talking to you about branding. All right, right, because before I met you I'd never heard of S-Works. All right, and I know it's kind of a slightly newer company. I get it, but in my opinion you have put them on the map.
Speaker 1:You showed up at I think we met at Manifest a couple of years ago. Is that what we talked about? It's like it's like 19 months or so that we've kind of known each other, or something like that Almost two years. This year it'll be two years and we get to manifest. That's the first time I'd ever met you and I had no idea who S-Works was. And now everybody in our industry knows who S-Works is and it's pretty much your fault. I mean you did it, yeah. I mean it's a good badge to wear, but I mean honestly, like you've done a lot of the work on that, talk a little bit about how you think about, especially with a startup company, how do you think about branding yourself, putting yourself out there, networking, all of that in the process of sales? I mean, obviously nobody knew who you guys were and now they know who you are and what you do. Talk about what that was like putting your brand together and what some of the things that you did. Specifically, some of your secret sauce, if you don't mind, sharing it.
Speaker 2:Yeah, I mean, I think the very first thing is that, like we talked about, I had no clue about the transportation industry, about sales, about building a business. Working at a school is very different than a company, so I was starting with a fresh plate, but at the same time I took advantage of that. I made sure that the first people I connected with were people that I aspired to be like. You know, that's a profile that I want to end up being like in two years. Or let's take even your profile, for example. You have a lot of engagement, you really know your audience and they love engaging with you.
Speaker 2:Looking at your profile and being able to connect with you in the beginning of the relationship was something that helped me, you know, build more and more of my network out right, you know, being there, I manifest around you, you know, and people say, hey, who's that person in the bright green, obnoxious shirt next to Trey? And then they see me again in that same bright green shirt. You know, those little things is where it starts to lay the foundation of credibility and make myself a little bit more approachable, so then we can really start to build a relationship from there. So I did have the advantage, definitely, of being able to go to a bunch of trade shows and show face and build those relationships, but it was super important that everything I was doing at the event was also communicated through my profile so everybody that wasn't there could still learn about me and learn about S-Works Without that piece. That was essential.
Speaker 1:Yeah, that piece, that was essential. Yeah, how much time do you spend on LinkedIn, building your network, building your brand, messaging, posting, engaging with content? How much is that a part of your sales efforts?
Speaker 2:A lot, a lot. We focus on a lot of social selling. I think that once you lay the foundation, everything else becomes pretty easy. I don't have to dedicate too much time in forming out my profile today, because I know a little bit about how I want my posts to be shaped or how often I want to post. But definitely it's important to comment on other people's, to engage with other people, to be up to date, not just on things of entertainment nature, but also informational content. It's a lot to juggle, but with 30 minutes a day dedicated, you could really do a lot in that time.
Speaker 1:I love the fact that you say that I feel like social selling and social media engagement needs to be an official part of the sales process. Whether that's 30 minutes a day, an hour a day, whatever it is, and you're not just going on and scrolling like you might on TikTok or Twitter or something like that, you're actually engaging. You're commenting on really great posts, you're liking them, you're sharing them if they're really good. You're creating your own content or you're sharing really great content. Maybe you're not a content creator yet yourself. All those things go into really building a brand. What was the moment when you kind of realized this is working? Maybe you're going to shows and people are like, oh, I've seen you, oh, I know you. Oh, you're that girl that does this or that, or what was that moment for you, and you're like this is working.
Speaker 2:So I went to a show and then they go. So you're S work. So you're that LinkedIn, Mia, and I'm like who's LinkedIn? Mia so that moment it did hit me for a little bit.
Speaker 2:You know I definitely don't see myself as LinkedIn me or whatever that means, but I definitely do know that I am very loud and in everyone's face and I kind of tried to lay that foundation of who S-Works is. Because you know, as everybody knows, in sales people buy from people, not businesses. So when you look at S-Works I want you to really understand those values and if you connect it to me then hopefully you're looking at those positive values. So that's kind of the intention that we all formed from the very beginning. We didn't choose to just put anybody as kind of the brand ambassador. We wanted it to make sure that it was someone who lives and breathes green day in and day out.
Speaker 1:Yeah, no, I love that. We're going to have to get your face on the circle and the S works logo. Just smack it up there. Linkedin yeah, I love that. That is so great, I know for me, so it was interesting.
Speaker 1:So my journey really started back in 2018, 2019 in terms of like posting on LinkedIn and being consistent and those types of things. And I remember in 2019, I committed to posting every day in 2019 and I was doing it. And then in like late October, early November, somewhere around that timeline uh, freightwaves had a show in um in Chicago and I remember going to that show and it was the first time that I'd ever been to an event where people I did not know like I had never seen them, never talked to them before were coming up to me and telling me they like this or that. You did that and made me laugh or whatever their comment was about stuff I was doing and I was like, oh my gosh, this is working, like this might work. So I just remember going that. That that's pretty cool when people start to feel like they know you before they meet you. That's the goal. They feel like they know you before they meet you. You have won.
Speaker 2:Right, and that's when you also build that inbound flow. So I don't have to actually put in the time to really reach out and send all these LinkedIn messages today. They're going to actually reach out to me because I've engaged with their content and I've been posting my own and they know that today is the time that they need me and they know who to reach out to. So it creates kind of a second channel of leads, which is very, very valuable because those are warmer as well kind of a second channel of leads, which is very, very valuable because those are warmer as well.
Speaker 1:Right and okay. And on the same note, was there a time, or has that time come, where you hop on a sales call with somebody that you haven't talked to before and they already know what S-Works does Like? You don't have to explain what you do anymore.
Speaker 2:For sure, for sure. No, I mean, those are great moments, right. It's a good feeling to really ask them. You know, how did you find out? And they're typically like some girl was posting all over LinkedIn and I just see you guys everywhere and you know, it's nice to hear. You know it's not just myself, it's absolutely a team effort. The way that LinkedIn works, it's not by time of post. There's certain algorithms based on engagements and this, that and the third, so it's absolutely a whole joint effort. You know, commenting and reliking each other or the S-Works main page also creates and adds more visibility to your personal posts. So it is very integrated. Yeah, that's it.
Speaker 1:And you probably finished that by saying it was LinkedIn. Mia, is that who you're talking about? It was LinkedIn.
Speaker 2:Mia.
Speaker 1:I thought you saw it. Linkedin, mia. Yeah, no, it's really exciting. I have one client who called me about six months ago and he's like dude, it happened. I was like what he goes, I don't have to tell people what I do anymore. They know I'm like that's awesome, that's really cool. That's what you want to get to as a place where you don't have to tell people what you do. They know, they understand that your website is good, your content is good. All those kinds of things are just great.
Speaker 1:Okay, so we got to talk about one more aspect of sales before we have a little bit of fun here. Okay, something else that I think that you're really good at. And listen, I feel like I know a little something about this, but when I watch you, I realize I'm just getting started, and that is networking. You are one of the best networkers that I know. You that I know you're at a lot of events. You're travel, you know you're definitely a road warrior in that regard, but talk about what you do at the events. That makes it so powerful for you.
Speaker 1:Yeah, I mean I, I just go as not LinkedIn Mia, but as regular Mia, like I think you should wear like a, like a. Linkedin logo on your shirt or something LinkedIn Mia, oh, that's. That's a whole character. I like it.
Speaker 2:I was even talking with Cameron. You know, I'm like I think you're going to think that this is actually so much easier than it actually is. You know, you get yourself overwhelmed Like what am I going to say? What if I say the wrong thing? We're all just people, you know.
Speaker 2:We're all just humans with needs and wants and we want to be friends, you know. So I really treat people very casually. I don't know if that's a problem, but I do treat everybody as if, like, they're my longtime friend, you know, and I think that that helps to kind of build that comfortability from the beginning and they can open up to me and I do the same thing for them. So I'm not typically emailing them like, hey, let's find five minutes to me. You know I'm not typically emailing them like, hey, let's find five minutes to me. You know, I'm going to text them and I'm going to give them my personal number and text them as well, and after the event I'm going to ask them how they made it home and you know how's their dog doing, not because that's my job, but because I genuinely care about these individuals.
Speaker 2:So I don't care if this deal turns out in a month, I don't care if it turns out in three years or never. You know it's. It's the networking with people, and connecting with people is the premise of it. All it takes is a conversation. So I don't know, I make up, I pull out conversations left and right.
Speaker 1:How much. So this is an interesting thing because I love like you're. You're a younger generation. I'm not going to ask how old you are, but you're definitely way younger than me, probably a generation younger than me. And you mentioned texting people and giving your phone number out. When I first started, if you asked for somebody's phone number like a cell number, it was kind of not really that thing, but now I think it's much more common. I'm of the opinion that text message follow-ups from trade shows are more powerful than email follow-ups.
Speaker 2:What is your opinion? You guys did an incredible job at that. I will say that you guys are probably one of the only events that I think I've only gone to one other that has done also text messages about updating through the event and even afterwards. I think that's super powerful. I mean, if I'm not going to look at my emails, cause I have a thousand of them and I now have a thousand LinkedIn messages, but I don't have too many texts because that hasn't really been tapped into yet and now I have one from you, you know, I'm going to see that immediately.
Speaker 1:I think it's huge. And if somebody does give you their phone number, people are now putting on their business cards. They're much more accessible. I think it is a way to get to somebody much faster, much more personal. You could send them a quick video. You can send them a selfie picture that maybe you guys took together, whatever it might be Like. You can do those follow-ups, I think, really quickly. And and to me that's because you said the perfect thing at the beginning of this. You said sales is always going to be with a person, not a company. At the end of the day, some person is making a decision to say yes or no and sign an agreement or whatever it is. I think that's really powerful to keep that in mind. So I love that.
Speaker 2:I love the fact that you do that and I mean, like we were saying before, you know the purpose of, for example, follow-ups. Sometimes the intention will be what's your timeline? Give me an update here. Sometimes, the intention really just is to wish you a happy Thanksgiving. I feel like there are different avenues for different things. I like to combine them and, I don't know, I mix them all up together.
Speaker 1:Yeah, no, I love it. I love your perspective. I think there's a lot to be said about that from a sales perspective. Obviously, you guys are growing, you're making an impact in the industry and you guys are growing and you've done a good job with that, which is awesome. So kudos to you, my friend. All right, by the way, do you have a MacBook? Because, if I do this-.
Speaker 2:I don't. I have a MacBook. Look at this.
Speaker 1:Look at that. I know we got hearts coming out of it. You got to be a MacBook. You got to drink the Kool-Aid. All right, once you go Mac, you never go back. All right, once you go back, you never go back. All right, listen. So we have to have a little bit of fun here. All right, we like to have fun on the show. Today we are playing a little bit of a game and it is called Wavelength. Okay, all right, my friend, here's how it's going to work. You got to have a piece of paper and a pen. I think you have that. Here's how the game is going to be played. Our producer is going to put up a category and a letter. So, for example, they might put up food H and you and I have to see if we can come up with the same word based upon the category and the letter. See if we can be on the same wavelength. We got five of these right. We got to get at least three to pass, okay, so let's see how we do here.
Speaker 1:Let's see All right, the first one is this movies that start with M. All right, first one that comes to your mind. It may be good, it may be bad. There's no way we're getting this one, cause I'm giving one that you probably never even heard of. All right, sorry. Okay, when you're ready. Two, one, mrs Doubtfire.
Speaker 2:Monsters Inc.
Speaker 1:Oh see, we're totally different generations. That's bad. That's bad. My kids watched Monsters Inc growing up, so I should have known that one I should have known that one yeah. I should have known it, oh well.
Speaker 2:That'll meet me at my level, because I can't make up what I don't know. I got to go down.
Speaker 1:You, I got to go newer stuff. Okay, all right, next one here. So we missed that one, let's go Next one. Things in a fridge with an F? Oh man. Things in a fridge.
Speaker 2:Like it has to be an actual Never mind.
Speaker 1:I don't think we could. Maybe we can use that word. I think we're talking, yeah.
Speaker 2:Yeah.
Speaker 1:Yeah, yeah, yeah, doing that. All right, you ready. Three, two, one food. Yeah, there we go, we got it. We're taking dude, we're taking that one.
Speaker 2:That one definitely counts all right, next one okay all right.
Speaker 1:Animals that start with a p oh, got it, you already got it. Okay, hold on. Hold on animals that start with a p okay, I don't know about this one. Oh gosh, I don't, um, do I?
Speaker 2:want to do this one or not.
Speaker 1:Okay, I'm gonna go with my original one. I'm not gonna. I'm not gonna stay, we'll see what it's. Okay, ready three, two, one puppy, oh, okay, well, I wasn't thinking that either I was. I was thinking puppy or porcupine, those are my all right, that's an animal, right, porcupine? That works okay. State that starts with an a this is tough because there'sama.
Speaker 1:Yeah, let's go. All right, so that's two. So we have two out of four. Listen, we're on track. Your last one. Let's get it here we go. Last one cartoon character that starts with an s to a cartoon character. Oh, cartoon character that starts with an s okay hmm, did you watch cartoons as a kid?
Speaker 2:no, really I didn't watch tv period cartoon character that starts.
Speaker 1:This is gonna be a tough one, all right what can it be like?
Speaker 2:something that's cartoon but also sometimes is cartoonish, but maybe in a movie yes, I think we should do that. All right, let's, let's go, let's go all right we could either be on it or right next to each other. I think, oh man, I got.
Speaker 1:I got two one of them, all right, okay, all right, here we go.
Speaker 2:You're writing this one and listen if we don't get this one right this, all right.
Speaker 1:Okay, all right, here we go. You ready this one and listen, if we don't get this one right, this is my thought about you. Okay, you ready, here we go. Two one Spider-Man. Oh Spider-Man, it's so close. I said Superwoman.
Speaker 1:We were close All right, listen, we got two out of five. That wasn't bad. Pretty good job on that, not too bad, okay. We also occasionally like to ask a random question of the day. Now, listen, I don't know what this question is. I haven't seen it. Our producer comes up with it. It could be funny, it could be serious, it could be a really good question, it could be a dud. Let's see what it is. The random question of the day today is if money were no object, what would you buy or do? What would you buy or do if money were no object?
Speaker 2:Well, I think I would retire.
Speaker 1:Yeah, immediately. What would you retire to? Okay, so you would retire. What would you retire to?
Speaker 2:I know exactly what I would do. Actually, I would probably end up somewhere outside of North America, probably in South America or Africa, and I would open up some kind of nonprofit America or Africa and I would open up some kind of non-profit. I've always, you know, love children and I want to work with children with special needs and helping them get communication devices, whether it's teaching them how to do sign language or giving them pex boards, which is boards with like pictures, words, those kinds of things. So, yeah, I would work with children and dedicate my time to that so why aren't you doing that now?
Speaker 2:Well, actually I am in my free time working on creating things in that nature. I want to build like a community for picking up trash with kids with special needs in my neighborhood. So I just started picking up trash in the neighborhood, you know, and trying to build relationships through there more organically and see where that stems. So things are happening.
Speaker 1:That's so cool. See me, I never would have known that. I love questions like this because it lets you inside it to what somebody would do if they, if, if money didn't matter, and oftentimes they'd be much happier if they did something. And I'm glad that you're doing something about it, cause the last thing you want is an idea in your head and you don't get to do anything, right? Um, if money didn't matter, what would I do? Um, man, that's a that's a really good question.
Speaker 1:There's probably a lot of things that I would do. I definitely would go back to teaching. I miss that. Um, I would write books and speak. I would be a speaker and write books, but I want to speak to groups that couldn't afford a speaker, like, for example, men's ministry of church, or maybe schools like to motivate students or something like that. Maybe that are low budget, that kind of thing. But I also love writing books and I'm currently working on my first one, my first full length one. I've written a couple that haven't published, but I'm writing my first one that's going to be published soon. So that's probably it. And I would do it in an RV. I would drive around the country and see national parks and write books in an RV.
Speaker 2:That's what I would do. I love it. Hopefully you have extra space in the RV and I'll just tag along as well.
Speaker 1:I will say this we are thinking about making a little national tour for the Broker Care Summit. Dan and Lindsay and I are in an RV and if that happens, of course, I'm sure there will be kind of like an after hours to kind of get together or something a little campfire a little bonfire or something like that. So we're working on that. That might, that might very well happen.
Speaker 2:I love it. Happy hour at the RV.
Speaker 1:I know, I know. Okay. Last question for you, my friend, before we get you out of here what'd you think about the broker carrier summit? I'm curious, first time.
Speaker 2:Oh my God, I loved it. So I've been hyping it up to a lot of people and I'm already super excited to go back next year. Like I shared with you, I mean, I think it was just more of an intimate setting. You know, we used to strive for large events with large quantity, but really it's about quality, and the quality you get at BCS is like no other. It very much is. Everybody comes in with like that open mindset. They're all willing to talk and they're willing to, you know, talk with people that they are interested in and people that even maybe they aren't so interested to talk to as well. And the audience is like part of the panel, which that piece to me was really, you know, interactive and special. So overall I thought it was an incredible show.
Speaker 1:Well, I'm glad to hear that. I'm glad you're coming back too. We're going to be in Indy in April and that's awesome, and I know that you're starting to pick up golf a little bit. Are we going to get you out on the golf course?
Speaker 2:Look, no promises. I picked up my classes and I dropped it a little bit again and I need to pick it back up. It might be hit or miss, no pun intended. Well, if nothing else.
Speaker 1:I'll have to get you out there on a hole, sponsoring a hole and meeting everybody and that kind of thing, at least in the sun. That'll be fun. Yeah, that'll be a good time. Mia, thanks so much for coming by and being on the show. It's great to have you on the show. Finally, after all this time, you're going to have to come back and see us again real soon.
Speaker 2:Please no thanks for having me Trey Seriously a pleasure.
Speaker 1:And I can't wait for the next time as well, all every Tuesday, for another amazing episode of Standing Out with great guests like Mia. And be sure to say thanks to our friends over at sales-crm. Again, let me remind you if you're a freight broker and you're using HubSpot or Salesforce and you don't or maybe you don't have anything you're using spreadsheets, oh goodness, you definitely need to talk to my buddy, josh Lyles over at sales-crm. Check it out at sales-crmcom. And until next time, my friends remember, stop standing still. Start standing out. We'll see you soon. Thanks for watching, guys.